From cleansing to serum — the 5 essential steps of the Korean routine for radiant skin every day.
Step 1: Double cleansing
First, an oil-based cleanser to remove SPF, makeup and sebum. Then a gentle water-based cleanser (gel or foam). Double cleansing is the foundation of K-Beauty.
Step 2: Hydrating toner
Forget astringent toners. Korean toners are hydrating, formulated to prepare the skin to receive the rest of your care. Apply by patting.
Step 3: Essence or targeted serum
Niacinamide for radiance, propolis for soothing, vitamin C for dark spots. Choose according to your current need.
Step 4: Moisturiser
To seal in hydration. Lightweight texture in the morning, richer in the evening.
Step 5: SPF (in the morning)
Non-negotiable. 80% of visible skin ageing is caused by UV. Daily SPF50 = the best anti-wrinkle treatment.
K-Beauty is the art of skincare taken to its highest level. Consistency matters more than the number of products.